CloudRent Pro was born from a simple idea: equipment hire businesses deserve software that actually understands their industry. Not a generic tool adapted from something else, but purpose-built from the ground up.
Ron Neville, Founder, CEO & Lead Developer
CloudRent's story began in the early 2000s when founder Ron Neville, a professional musician touring Australia's East Coast, needed a better way to manage his performance bookings. Unable to find software that fit his needs, he built his own - and fellow musicians quickly wanted it too.
That hands-on problem-solving approach never changed. Today, Ron remains the lead developer of CloudRent Pro, personally writing code and building features based on direct feedback from customers. When you suggest a feature or report an issue, there's a good chance Ron is the one who'll build the fix.
CloudRent Pro is purpose-built for Australian equipment hire businesses. We've packed it with the features that actually matter: AI-powered damage detection, digital SWMS and safety compliance, real-time equipment tracking, native mobile apps for field staff, and seamless Xero integration. Everything is designed for how hire businesses actually work - not how software companies think they should work.
We're not a faceless corporation. We're a focused team that ships fast, listens to customers, and builds what you need. No feature requests disappearing into a black hole. No waiting months for basic fixes. Just real software built by people who understand the rental industry inside and out.
The principles that guide everything we do
We ship fast. New features in weeks, not months. Bug fixes in hours, not days. If it's not here yet, we'll build it.
Every feature we build comes from real customer feedback. You talk, we listen. It's that simple.
Your business depends on us. We take that seriously with 99.9% uptime, secure data centers, and regular backups.
We don't try to be everything to everyone. We focus exclusively on equipment hire businesses and do it exceptionally well.
We're not a US company that bolted on GST as an afterthought. CloudRent Pro is designed from the ground up for Australian hire businesses:
Start your 30-day free trial today. No credit card required, no obligation. Just the tools your hire business needs to thrive.